June 16, 2025
GrayRobinson is pleased to announce Shareholder Hannah Becker will speak at the 2025 Beverage Alcohol Retailers Conference (BARC) on June 16, 2025, in Annapolis, Md. Hannah will participate in the “Regulatory & Legal Update” session, a mix of presentations and moderated discussion covering timely legal and regulatory issues affecting the beverage alcohol industry.
The session will address a range of developments, including the evolving rules around crossover, non-alcoholic, and low % ABV products, the complex legal landscape surrounding hemp-infused beverages, recent changes to direct-to-consumer and e-commerce sales regulations, and best practices for maintaining compliance with private label brands and barrel programs. Attendees will gain insights into how these changes are shaping the industry and what off-premise retailers need to know to stay ahead.
Hannah has a true passion for the legal and operational aspects of the alcohol beverage industry and collaborates with clients in all three tiers working to launch, grow, and thrive in the U.S. marketplace. A high-energy lawyer with a meticulous eye for detail, her clients include manufacturers, importers, wholesalers, retailers, other licensees, breakthrough brands, and unlicensed third-party providers. She is well-credentialed in this dynamic and continuously evolving sector, with a spirited grasp on product classification, licensure and permitting, business aspects and considerations, including value and market potential, labeling, advertising, trade practice considerations, Tied-House and cross-tier issues, alcohol franchise laws, and the emerging technologies impacting the future of sales and distribution.